Facebook Marketing
Drive Demand, Create Loyal Fans, and Grow Your Business on Facebook
Audience & market research
We start by developing your Customer Personas (know who to target), assessing your demographic and interest based targeting options (know how to reach them), then designing & writing high converting Facebook Ads in a variety of formats.
Best practice setup & testing
Your campaigns are built using best practice approach and aligned to your sales funnel. From reach campaigns, to lead campaigns to sales campaign. We then roll out a testing period to iterate through creative ideas and targeting approaches.
Optimise campaigns & scale
Once we’ve got a campaign driving positive roi (return on investment), we switch gear to optimising early winners with continual refinement. As we improve, we safely and systematically scale up spend to drive more revenue.